Overview

Overview

1. We want people who elevate the game – and offer meaningful equity in our fast-growing company to compensate for top performers.
2. We offer generous medical, dental, and vision insurance—you shouldn’t have to stress about your health. (And less stress makes you healthier, right?!)
3. Yes, your Fundera family is very important, but yours at home matters most. That’s why we offer incredibly generous maternity and paternity leave, have a family-friendly office, and love nothing more than seeing our Fundera kiddos at company events and socials.
4. Everybody needs a little R&R—but we want our team to have more than just a little. You’ll get flexible PTO and we mean legitimately flexible PTO.
5. We sponsor regular catered lunches with really cool speakers (like the founders of Birchbox, CityRow, and Percolate). We also regularly host company happy hours, and other events such as employee-led trivia and visits to customers. It’s important to bring our team together as much as possible.
6. Transparency is what our product is built on—and so is our culture. Whether that means regular all-hands meetings, board decks circulated every month, or a highly-accessible leadership team, we’re all stakeholders in this company and never forget that.
Ultimately, at Fundera, you get to come to work with a group of supportive, talented, ambitious individuals who will teach you something new every day, whilst building a product that will truly and actually change the lives of America’s small businesses and job creators. We think it’s pretty cool, and think you will, too.
Responsibilities
  • Grow referral partners to be one of Fundera’s largest ROI-positive acquisition channels.
  • Build out 3 separate channels for referral partners, becoming best in class in each. These channels include Corporate and Institutional Partners (organizations that target small businesses), Certified Fundera Partners (accountants and brokers), and Affiliate Partners (publishers).
  • Build out a robust pipeline of potential partnerships, knowing and perfecting the infrastructure, collateral, and economics that allow for successful and brand-positive growth in these categories.
  • Develop an evaluation framework to identify the most promising partners and provide a custom experience that enhances scale.
  • Build out the marketing materials and programs necessary to acquire partners.
  • Build out the education and training necessary for these partners to be successful.
  • Build out lifecycle marketing campaigns that ensures Fundera remains top of mind for partners, knowing what to do when a partner becomes inactive.
  • Research all major affiliate networks, run an RFP and select an affiliate network for Fundera to join as an advertiser.
  • Build a successful working relationship with our sales and product organizations to know what information and process they need in place for customers referred from partner channels.
  • Provide weekly, monthly, quarterly, and annual reporting on all activity, from partner progress, partners signed, active partners, budget, leads and opportunities, and expected and actual revenue created.
  • Be seen as a leader within both the marketing team and Fundera, owning and creating what will become one of our most important marketing functions to date.

Qualifications

  • 5+ years in marketing or partnerships 3+ years in a partner marketing role.
  • Stood up or been instrumental in building a referral partner program that has been a major top-of-funnel driver for a business.
  • Experience organizing and building pipelines, understanding how best to work through them.
  • Experience defining a long-term strategy for success and developing go-to-market plans across tailored channels.
  • Experience owning a budget and ensuring their channels remain ROI-positive.
  • Quantitative and analytical skills. You can keep a pulse on channel performance, glean insights, and use data to inform next steps.
  • Master networking skills. You build relationships with people at any level, of any demographic.
  • An entrepreneurial nature. You can create something from scratch and are familiar with what it means to lay down infrastructure and make a business case.
  • A creative and scrappy nature. You have an endless list of out-of-the-box ideas to hit ambitious goals, and know how to make these things happen on a small budget.
  • Strong cross-collaboration abilities. You can communicate effectively with technology, design, sales, finance, and more to create infrastructure that will lead to success.
  • Succinct communication skills. You can quickly and impressively distill the value props of a partnership.
  • Excel and Powerpoint expertise. Salesforce, Google Analytics, and contracts familiarity are pluses.

To apply for this job please visit jobs.lever.co.


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